Like the Borg drones on Star Trek, Marxist propagandists speak as if their thoughts come from a central hive mind. Once a false narrative is created it gets spread all over the news by a variety of characters all saying the exact same thing. It's an effective form of social manipulation that conservatives have been thankfully slow to exploit. Maybe that's because our side possesses better critical thinking skills than the left and would see through the fake messages of unity.
But Marxist minds are weak and easily molded, a deficiency the political elites understand and use to their advantage, as the graphic above demonstrates.